How to win more profitable business
A comprehensive guide to winning more good clients for your engineering, scientific or technical company. Written by a sales engineer with 30 years of technical sales experience. An easy-to-read guide packed with practical tips, many illustrations and real-life examples. The method explained is effective, ethical and ideal for solo business people through to mid size companies. It’s for sales engineers, sales trainees, old-hands who want a refresher.
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“I am an engineer, and also an entrepreneur, and I have always struggled with how to approach sales. “Selling” is against the nature of most engineers. I find that Roberts approach is a handy guide for nerds and geeks like myself. Following his simple steps takes away the fear and uncertainty of how to approach a sale, and even to close a deal. I will buy a copy for all my engineers! They are the ones closest to my customers’ pains and, since their opinions are trusted, are ideally placed to pitch solutions.”
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is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy
text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
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is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries,